PRODUCT INNOVATION

CERTIFIED BY SIRIM
In our pursuit of excellence, we are committed to quality in all areas – from products, training, processes, strategic marketing, customer service, to innovative use of new technologies. We are privileged to have our efforts acknowledged by the industry, partners, associates, dealers and especially our end-users.

We are the first automotive battery brand in the industry to be certified by SIRIM. Our commitment to the highest standards of quality was further enhanced with the certification by TUV Rheinland.

IT INNOVATION

As an industry leader, CMB has adopted the latest IT innovations such as the SAP Enterprise Resource Planning (ERP) system. The system integrates internal and external management of information across our entire organisation, covering finance, manufacturing, sales and service, customer relations, management and more.

In addition to improving organisational efficiency, our dealers have also benefitted from faster response times to their queries and needs. These initiatives have positively strengthened our position and market leadership in the industry.

CMB has launched Century Care App for smartphone applications on batteries warranty registration.

MAINTENANCE-FREE BATTERIES

Century automotive batteries are designed using state-of-the-art technology and are manufactured under the strictest of standards, which is why Century is the preferred battery brand of automotive manufacturers and experts.